Where lawn and landscape owners come to grow
Twice a week, Ezra McCarthy sits down with bestselling authors, industry leaders and owners who have built real companies, and asks how they did it.
- Top 2%of podcasts worldwideListen Notes
- 170+episodes and countingSince March 2025
- 4.9stars on Apple PodcastsListener ratings
- 2xnew episodesEvery week
Owners learn from the people who wrote the books
Bestselling authors and industry leaders have sat down with Ezra, alongside dozens of owners who have built and sold real lawn and landscape companies.
Episode 143Mike Michalowicz
Author of Profit First
Why 83% of Businesses Are Broke and How to Never Be One of Them
Episode 134Bob Burg
Co-author of The Go-Giver
The One Question That Unlocks Endless Referrals
Episode 103Cameron Herold
Former COO of 1-800-GOT-JUNK?
From $2M to $100M: The Systems Behind Explosive Growth
Episode 22Marcus Sheridan
Author of They Ask, You Answer
Why Transparency Wins
Episode 48Joey Coleman
Author of Never Lose a Customer Again
The First 100 Days: How to Win Customers for Life
Episode 24Jim Penman
Founder of Jim's Group
From $24 to 5,000 Franchises
Episode 47Seth Jones
Editor-in-chief, Landscape Management
Inside Landscape Management: Trends, Tech and Growth
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The stuff owners actually deal with
Every episode is built for lawn and landscape owners who want to grow. No theory, just what worked and what did not from people doing the work.
- Marketing that books jobs
- Hiring and leading crews
- Pricing and profit
- Systems that let owners step out of the field
- Selling and buying a lawn business
- Seasonal cash flow
Have a story other owners should hear?
We are always looking for authors, industry leaders and owners with real lessons to share. Interviews are recorded remotely and take about an hour. Pick a time and we will set up the recording.
Book a guest spotWant the marketing behind the show?
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A real person reads every request.Rather talk? Call 307-441-5124.
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